Ipswich TF Secures Promotion

Ipswich Trade Frames says the AdminBase installer management system has had a hugely positive impact on promoting business over the past 18-months.

Operations Manager Fraz Youssef for the specialist in PVC-U and aluminium windows, doors and conservatories, says: “Prior to using AdminBase our processes involved the use of a mixture of paper and various documents which meant we weren’t always as organised as we would have liked.

“We recognised it was a time-consuming way to operate and could immediately see the potential benefits of introducing AdminBase into our business. The proposed service would allow us to provide our clients with a much-improved customer journey as well as help us process more orders in a more efficient manner.

“Implementing AdminBase has allowed us to grow exponentially over the past 18 months. In part because it has given our experienced team the opportunity to organise their time more efficiently but also because the CRM has standardised practices across the board. This means our staff can retrieve all the information they need about a customer’s order from one central, easily accessible system.

“The diary feature has proved a big success with the team and is now used when preparing new jobs for our fitting teams and service calls for existing customers. The Finance tabs help us strategically plan and prepare targets for the sales teams on a weekly, monthly and yearly basis.

“On the rare occasion we have a problem with the CRM, we usually receive a prompt phone call back to resolve any issues. The team that conducts the training on the system is first class too.”


Picture: Ipswich Trade Frames’ Fraz Youssef. 


Article written by Cathryn Ellis
11th May 2023


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