Insulation Climbing The Walls

Research by Baumit indicates that homeowner awareness of and use of external wall insulation is the highest that it has ever been.

In fact, 31% of homeowners are now aware of the benefits of external wall insulation, according to an Ipsos survey commissioned by Baumit in March this year. The findings come at a time when energy bills over the last two years have been at the highest ever recorded.

The reason for the growing awareness of external wall insulation (EWI) is that more homeowners are looking for effective ways of improving energy efficiency.

 

Survey

According to the Ipsos survey, 35% of homeowners now say that energy efficiency is the main reason why they choose to carry out improvements.

 

Boilers more in demand

John Harrup, head of marketing at Baumit, says: “Although the findings are encouraging and demonstrate that energy efficiency is a major consideration for homeowners, there is still some way to go in the ‘fabric first’ mindset.

”EWI is a great way to offset energy price rises and future proof homes for any volatility in costs over the coming years. However, the survey shows homeowners are twice as likely to consider replacing the boiler or fitting solar panels before ensuring the house is not losing heat through the walls.”

Baumit will be commissioning an annual survey to track awareness of EWI and sentiment of homeowners when it comes to improvements.

 

Adding value

Harrup continues: “Breathable external wall insulation is one of the most effective ways of improving a home’s energy efficiency without losing internal living space. That is important because when it comes to selling a house, square footage and running costs are extremely important in both adding value and attracting potential homebuyers.”

 

Kings Knoll

A good example is Kings Knoll, a 1930s’ Art Deco, Grade 2 Listed building situated on the River Deben in Suffolk. The family home was transformed using Baumit EWI, whilst retaining the original architectural features. The property now benefits from a 100mm Baumit wood fibre EWI system to improve the energy efficiency. It was finished with Baumit SilikonTop, Life Colour 0879, also known as Ceramic White.

 

Anti-mould

Baumit breathable EWI also creates healthier homes by allowing moisture generated from everyday activities such as cooking and bathing to escape to the outside. This reduces mould growth and with it the airborne detritus that it produces.

 

Picture: Baumit research shows that more homeowners are switching to external wall insulation.

www.baumit.co.uk

Article written by Cathryn Ellis
18th April 2024

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