A Need To Feed And A Need For Leads

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Leads 2 Trade has seen a record month of enquiries to join its supplier network as installers find the post-pandemic boom is slowing down and they need to feed the teams they have built up.

The provider of double-qualified home improvement sales leads to installers saw a 50% increase in enquiries in January 2022.

 “Last year really did hit an artificial peak and some installers are reporting a definite shift to receiving fewer enquiries from their self-generated efforts.”

– Andy Royle 

Co-founder & director, Leads2trade

Need to feed

“The problem they are now facing is they have put resources in place to be able to manage how busy they have been over the last 12 months and maintaining those levels won’t be easy,” continues Royle. “They have been feasting over the last 12 months and they need to keep feeding, so using a third-party lead generation company is vital to help keep generating the volume of leads they need.”

Homeowners

The increase in installer enquiries was just part of a strong start to the year for Leads 2 Trade, with the company generating more than 20,000 raw enquiries from its consumer comparison websites in January from homeowners looking for quotes for their home improvement projects.

In January, the company saw a 69% increase in lead volumes for home improvements compared to January 2021, with a huge 196% increase in enquiries for conservatory roofs and a 30% increase in enquires for double glazing.

Picture: Leads 2 Trade has seen a record month of enquiries to join its supplier network.

www.leads2trade.co.uk/about/appointment-booking/

Article written by Cathryn Ellis
25th February 2022

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